By using the Services, you acknowledge that The Etho Inc. will use your information in the United States and any other country where The Etho Inc. operates. Please be aware that the privacy laws and standards in certain countries, including the rights of authorities to access your personal information, may differ from those that apply in the country in which you reside. We will transfer personal information only to these countries to which we are permitted by law to transfer personal information, and we will take steps to ensure that your personal information continues to enjoy appropriate protections.
Please read on to learn more about how we protect personal information.
- While using our site, we may ask you to provide us with certain personal data that can be used to contact or identify you ("Personal Data"). Personal Data may include, but is not limited to:
- Email address
- First name and last name
- Phone number
- Address, City, State, Province, ZIP/Postal code
- Job title, profession
- Pictures or videos you submit
- Information Collected Automatically
- Log & Device data: When you visit our site, we may automatically record information ("log data"), including information that your browser sends whenever you visit our site. This log data may include your web address that you came from or are going to, your device model, operating system, browser type, unique device identifier, IP address, mobile network carrier, and time zone or location.
- Our third-party service providers may provide us with information that tells us how our marketing ads, often placed on third-party sites, performed and who clicked on them. This information does not identify any specific individual and is generally non-identifying. If we were to associate it with you, we would treat it as personal data.
We may use "cookies" (a small text file sent by your computer each time you visit our site) or similar technologies to record/log data. Many browsers default to accepting cookies. You may be able to change this setting in your browser and you can also clear your cookies. If you do, you may lose some functionality of our site. Check your browser’s help function to learn more about your cookie setting options.
We may use the following types of technologies:
- Advertising and analytics related cookies: These cookies collect information about who is visiting our site and how users engage with our site. This information does not identify any individual user. It is aggregated and anonymous. Information included in this analysis is number of visitors to our site, referring websites, pages visited while on this site, time of day visited our site, if this is a new or repeat visitor, and other comparable information. This information is used to help us understand the usage of our site, improve and operate our services more efficiently and to monitor the activity on our site.
- Essential cookies: These cookies help run our site and make your experience better. These include cookies that allow you access to a members only part of the site or help the content of our site load quickly. These cookies are only used to provide you with these services.
- Functionality cookies: These cookies allow the site to remember preferences you have selected such as login details or other selections you may have made. These are designed to make it easier to use our site and not have to set the same preferences every time.
- Social Media cookies: We use social media tools on our site and these cookies allow the social media network to record when you have liked or engaged with a social media tool on our site. In some situations, the social network may send us data that you have set to share. If you do not want the social media network to share information with us, please check your privacy settings with the social media network.
- Advertising cookies: These cookies allow us to track browsing habits as you visit the site. Based on your browsing history and with our permission, we use third party advertising partners who can then display to you a relevant ad when you are on a third-party site such as a social media platform. Within these cookies, we may also know your precise location such as latitude, longitude, GeoIP, and other location specific information.
- To help us make e-mails more useful and interesting, we often receive a confirmation when you open e-mail from us if your computer supports such capabilities. You can opt out of receiving emails from us. Please refer to the Sharing and Disclosure section below for instructions.
- We might also use a pixel tag which is a small graphic file that allows us and third parties to monitor the use of the site and provide us with information based on your interaction with the site. These tags may collect the IP address from the device which you loaded the page, the time the person viewed the pixel, and the browser type. Pixel tags are also used by our third parties to collect information when you visit our site, the links and other actions you take on our site, and we may use this information in combination with cookies to display targeted advertisements.
- Other data technologies may be used to collect comparable information for security and fraud detection purposes.
Please see the Sharing and Disclosure section below for a listing of our advertising and analytics providers.
If you have any questions about cookies you can go to http://www.allaboutcookies.org/ or www.youronlinechoices.com/uk
For more information, please see our Cookies Notice.
- When you access or use The Etho Inc.’s Services, we collect, use, share, and otherwise process your personal information as described in this policy. The Etho Inc. is relying on a number of lawful grounds to use your information in these ways. These lawful grounds include:
- Legitimate Business Interests: To provide you with information requested from us relating to our products or services and to provide information on other products which we feel may be of interest to you if you have consented to receive such information, which are legitimate business interests. To notify you about any changes to our Website, such as improvements or service/product changes, that may affect our service. If you are an existing customer, we may contact you with information about goods and services similar to those which were the subject of a previous sale to you.
- Performance of Contract: To meet our contractual commitments to you and in performance of contractual obligations to you.
- User Consent: We may use your data, or permit selected third parties to use your data, so that you can be provided with information about unrelated goods and services which we consider may be of interest to you. We or they may contact you about these goods and services by any of the methods that you consented to at the time your information was collected. If you are a new customer, we will only contact you or allow third parties to contact you only when you have provided consent and only by those means you provided consent for. If you do not want us to use your data for ourselves or third-parties, you will have the opportunity to withhold your consent to this when you provide your details to us on the form on which we collect your data.
- Please be advised that we do not reveal information about identifiable individuals to our advertisers, but we may, on occasion, provide them with aggregate statistical information about our visitors such as your area of residence or age group.
We do not share your personal information with others except as indicated within this policy or when we inform you and give you an opportunity to opt out of having your personal information shared.
We will share your information in the following ways.
With third party service providers, agents, or contractors. We use other companies, agents or contractors ("Service Providers") to perform services on our behalf or to assist us with providing services to you. For example, we may engage Service Providers to process credit card transactions or other payment methods. Or, we may engage Service Providers to provide services such as marketing, advertising, communications, infrastructure and IT services, to provide customer service, to collect debts, and to analyze and enhance data (including data about users' interactions with our service). These Service Providers may have access to your personal or other information in order to provide these functions. In addition, some of the information we request may be collected by third party providers on our behalf. We do not authorize them to use or disclose your personal information except in connection with providing their services.
For Analytics. Third party Service Providers use the data collected to track and monitor the use of our Service.
The analytics providers we work with are:
- Shopify Analytics. A web analytics service offered by Shopify that tracks and reports website traffic. Shopify uses the data collected to track and monitor the use of our Service. You can learn more about Shopify Analytics’ privacy practices by visiting their privacy page at https://www.shopify.com/legal/privacy
Google Analytics. Google Analytics which is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
Please note at this time, we do not recognize automated browser signals regarding tracking mechanisms, which may include "do not track" instructions.
The advertising providers we work with are:
- Google AdWords. We may use a remarketing service is provided by Google Inc. You can opt-out of Google AdWords for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page at http://www.google.com/intl/en/policies/privacy/.
- Facebook. You can learn more about internet-based advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950 To opt-out from Facebook's internet-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217. To see more about Facebook’s participation in the Digital Advertising Alliance please visit the Choices and Individual Rights section of this notice. For more information on the privacy practices of Facebook, please visit Facebook's Data Policy: https://www.facebook.com/privacy/explanation
- Facebook Custom Audience. We may participate in Facebook’s Custom Audience program which enables us to display personalized ads to persons on our email list when they visit Facebook or LinkedIn respectively. We provide Personal Information such as your email address and phone number to the social media provider to enable it to determine if you are a registered account holder. You may opt-out of participation in this program by contacting us as noted below. You may also opt out of receiving these ads from the social media network directly.
For Payment Providers: We may provide paid products and/or services within the site. When we do, we use third-party services for payment processing (e.g. payment processors). We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their own privacy notice. The payment processors we work with adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.
The payment processors we work with are:
For Shipping Providers: We may provide paid products and/or services within the site. When we do, we use third-party services for shipping. We will not store or collect your shipping details. That information is provided directly to our third-party shipping processors whose use of your personal information is governed by their own privacy notice.
The shipping processor we work with is:
- EasyPost: A multi-carrier shipping API and dashboard shipping for platforms, marketplaces and ecommerce. You can learn more about EasyPost’s privacy practices at https://www.easypost.com/privacy.
For our website platform: We do use third-party services to provide a website platform to allow us to provide paid products and/or services within the site. We will not store or collect your details. That information is provided directly to our third-party platform whose use of your personal information is governed by their own privacy notice.
The website platform we work with is:
Solidus: A free, open-source ecommerce platform that gives you complete control over your
- This site is operated in the United States. If you are located in another jurisdiction, please know that your information will be transferred to, stored, and processed in the United States. By using this site and providing us with information, you consent to this transfer, processing and storage of your information in the United States. It is important to note that the privacy laws in the United States may not be as comprehensive as those in other countries such as the European Union. Our service providers use appropriate safeguards to transfer your personal data to the United States.
- Data that is provided to us is stored on our secure servers. Details relating to any transactions entered into via our site will be encrypted to ensure its safety.
- The transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data sent to us electronically and the transmission of such data is entirely at your own risk. Where we have given you (or where you have chosen) a password so that you can access certain areas of our site, you are responsible for keeping this password confidential.
- We may have links on our site to other sites that we do not operate. If you click on a third-party link, you will be taken directly to that site which is governed by its own privacy notice. We strongly encourage you to read that privacy notice. We do not control that site and assume no responsibility for the content, policies or its practices.
- We aim to take reasonable steps, so you can correct, amend, delete or limit the use of your Personal Data. We outline your choices below:
- E-mail. As described above, if you do not wish to receive promotional e-mails from us, you may opt out at any time. If you opt out of a promotional e-mail, we may still send you transactional and administrative emails about this privacy notice or about the products or services you have purchased.
- Cookies. Your browser’s help function should contain instructions on how to set your computer to accept all cookies, to notify you when a cookie is issued, or to not receive cookies at any time.
- Advertising. You can opt out of online targeted advertising by opting out within the advertisement itself or by visiting Digital Advertising Alliance, http://www.aboutads.info/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/. You can also opt out of the Digital Advertising Alliance using your mobile device settings.
- Your rights under certain circumstances. To initiate any of the actions below please contact us at [email protected].
- To access and receive a copy of the Personal Data we hold about you.
- To rectify any Personal Data held about you that is inaccurate
- To request the deletion of Personal Data held about you
- You have the right to data portability for the information you have provided to us. You can request to obtain a copy of this information in a commonly used electronic format so that you can manage and move it. We will need to verify your identity before being able to respond to such requests.
- Please note that in some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.
- Right to Lodge a Complaint. For European Union residents, if you feel that our processing of your personal data infringes on data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection. You may do so in the EU member state where you habitually reside, your place of work or the location of the alleged infringement. If you are located outside of the European Union, you may have rights under privacy laws in the jurisdiction where you live.
- We use reasonable administrative, logical, physical and managerial measures to safeguard your personal information against loss, theft and unauthorized access, use and modification. Unfortunately, no measures can be guaranteed to provide 100% security. Accordingly, we cannot guarantee the security of your information.
The Etho Inc. will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Notice. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The Etho Inc. will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.
- We request that you do not send us any sensitive data such as social security or national identification numbers, information related to racial or ethnic origin, political opinions, religious beliefs, health data, biometrics or genetic, criminal background or trade union membership information. If you do send us this information, then you are consenting to its processing in accordance with this privacy notice. To avoid processing of sensitive data, do not submit it.
- You must be at least 18 years of age, or older, to use The Etho Inc.’s services in any capacity. If you are not 18 years of age, and are 13 years old, you may only use The Etho Inc.’s services under the active supervision of a parent or legal guardian who is required to manage your The Etho Inc. account for you. Children under 13 years of age are not allowed to use The Etho Inc. or The Etho Inc.'s services in any capacity. If you learn that your minor child has provided us with personal information without your consent, please contact us.
- We welcome any inquiries, comments or requests you may have regarding this policy please do not hesitate to contact us at [email protected].